One step closer to #B2022 - Commonwealth Games Wales add their own mark to Games countdown
With just 300 days until #B2022, Commonwealth Games Wales have launched their official countdown to Birmingham.
Following successful collaboration between athletes, sports and Commonwealth Games Wales, the focus will be on their journey to the Games and achieving their aspirations.
Over the coming months CGW will be bringing these creative ideas to life through their campaign, featuring an array of Welsh Commonwealth icons and inspiration from Wales’ mountainous landscape, rich historical and cultural heritage.
The key elements of the campaign will focus on building a strong and united environment, striving to achieve, and reaching their own summit of aspirations.
Renowned poet Eurig Salisbury has written a poem especially for Team Wales called ‘Rise’, with Welsh and Hollywood actor Matthew Rhys lending his voice to the powerful film.
Commonwealth Games Wales CEO, Chris Jenkins said: “With Birmingham on our doorstep, this is a great opportunity to bring all of Wales on a journey with us to the Games.
“Team Wales has always had fantastic support from home during the Games, and many will travel to Birmingham to watch Welsh athletes competing on a world stage. We are excited to invite all of Wales to join the team and support our athletes next summer.
“Our Road to Birmingham campaign conveys a sense of us all pulling together – athletes, support staff, you, and the whole of Wales. The campaign recognises that everyone has a journey to achieve their goals - to reach their summit of aspirations."
Nicola Phillips OBE, Chef de Mission commented: “Marking 300 days to go makes it that little bit more real, that 10 months from now we’ll have a strong and dedicated team ready to compete in Birmingham.
"It’s unbelievable the journey they have all been on already – battling through the pandemic, training when possible, keeping motivated and driven.
"When we look at our campaign, and where they have already reached up that mountain, it shows their strength and resilience, and hopefully by July, that will be another summit we’d have reached.”
Leah Wilkinson, Wales Hockey Captain, Commonwealth Games Wales Athletes Commission said: “The planning we have been working on for nearly a year has been incredible and really exciting.
"As part of the athlete’s commission, we’ve been working hard to make sure the athletes voice in incorporated in the campaign going into the Games.
"Struggling to see people through the pandemic meant bringing everyone together, supporting one another, was at the forefront of our planning, and how we can help to build each other up as we each go on our journey to hopefully reach the Games. And for us, that’s to reach the top, our summit. I can’t believe it’s only 300 days to go!”
Commonwealth Games Wales’ campaign launches today (October 1st) on social media and will run through the 2022 Birmingham Commonwealth Games, which will be held between 28 July and 8 August next year.